Infographic: Social media and college admissions
Interesting stats here. Not overly surprising - social media has really become the domain of PR/marketing types rather than college recruiters. Still, you’d think that by now the usage would be higher.
Also, although the chances of a recruiter discovering your incriminating photos are, apparently, low, I’d still advise against posting them…
Created By Coggno.com
Source: coggno.com
Raunchy comedy stirs controversy at Western – - Macleans OnCampus
A number of difficult questions raised here. I think the students could have (and probably should have) avoided a number of issues by simply being more imaginative and inventing a fictitious school, rather than using Western. Still, I’m curious to see both how the series will go over with students (at Western especially) and how the university will handle any potential copyright infringements.
I Heart Hamilton Tour: MARGARET ATWOOD - November 22, 2011
I really like Margaret Atwood’s work, and am sorry I missed this. At least the ladies from ihearthamilton were able to enjoy!
Margaret Atwood Hamilton Central Library 55 York Boulevard
It’s not every day you get to be in the presence of a literary icon. As an English major graduate and having a lifelong love of literature in general, I was beyond thrilled to get the opportunity to attend Margaret Atwood’s…
Source: ihearthamilton
Retweets aren’t endorsements; editors shouldn’t inhibit them « The Buttry Diary
I tend to agree with this post, which argues that retweets by reporters are not, in fact, endorsements of the content retweeted. I see the concern on the part of The Oregonian, but it’s important to allow reporters to continue to use Twitter to its fullest extent.
Shazam Gives Out Recipes By Recognizing Pillsbury Ads
This is a really great idea for a number of reasons: harnessing relatively common technology, using things already found in a commercial (sounds), giving customers free, extra content (recipes). It also shows that Pillsbury has a strategy behind its social efforts, which is not common enough.
Pillsbury has incorporated Shazam into its new TV campaign aimed at tech-savvy moms. The commercials can be identified by the popular smartphone app to bring exclusive content to the viewer, such as recipes and product information. The TV ads include the call to action that instructs viewers to…
Source: Mashable
Wasn’t sure about this at first, but the more I see it, the more I think it’s pretty cool.
Check out DJ Steve Porter. (He also gets points for using a normal name rather than a “cool” DJ name.)
The McMaster Marauders football team is set to take on the Acadia Axemen for the Uteck Bowl tonight in Moncton, New Brunswick.
The game is one of two national semifinals being played Friday night. The winners of each will meet in Vancouver to play for the Vanier Cup.
Go Mac go!
I’m no longer just responsible for myself now when I go out—I’m also responsible for the frats because they can get in trouble for my actions. That definitely makes me think twice about where I choose to go on the weekends.
Uh, it seems to me that’s the whole point of the app.
School uses app to keep freshmen out of parties – - Macleans OnCampus
Source: oncampus.macleans.ca
BlackBerry bust? Five questions for Nick Bontis
Below is a Q and A I did today with McMaster University’s Nick Bontis. Of interest, I’m sure, to a good number of communicators out there scrambling without their BlackBerrys.
Waterloo, Ontario-based RIM, maker of BlackBerry smartphones and the Playbook tablet computer, has faced a number of challenges lately. Cutthroat competition from rival companies such as Apple, Microsoft and Google, less-than-stellar reviews for new products and now technological malfunctions affecting millions of users around the world have resulted in sliding stock prices and speculation as to the future of the company.
Nick Bontis, associate professor in the DeGroote School of Business, says that RIM shouldn’t be counted out just yet, but that the company will have to execute at least three strategic tactics in order to rebuild its reputation. Bontis answers five questions about RIM below.
Other than the obvious tech issues currently facing the company, what is going on at RIM? What is the cause of their recent problems?
When an organization realizes accelerated growth as RIM has over the last decade, it often loses its “nimbleness”. RIM’s innovative capability was stronger when the firm was smaller. Now it sells BlackBerrys in almost every country around the world. It’s difficult to be locally attentive to market demands when you are a global behemoth.
Read the full story
Drunk on Facebook? That could be a problem | Reuters
This research points to a somewhat obvious conclusions, but it may help university administrators help students who need it most - although, as the article points out, there could be ethical and privacy concerns around checking out students’ Facebook profiles (though these ones were public).
What this research should also underscore is that potential employers have easy access to information about you, before you even get an interview. You may not have a drinking problem, but if your profile suggests you do you could be ruining your chances are future employment.
